If you have digital ads that limp along with lousy results…
…or a website that’s the worst performer on your marketing team…
…and you’re frustrated because your fixes haven’t moved the conversion needle…
…you need a Digital Sales Funnel Audit. It’s a personal coach who’ll put you on a faster track to getting more leads and sales.
Feeling overwhelmed about how to begin turning around your conversion rate?
Some people tell you that buying more traffic will increase conversions. Web developers think a redesign is the answer. But you’re really not sure which way to go – making both of those options pricy gambles.
With a Digital Sales Funnel Audit you’ll know exactly where to start and you can stop wasting energy second-guessing your hunches.
The audit will expose the problem areas in your digital marketing campaigns and/or on your website. Such as feature-focused copy that doesn’t address the needs of your audience, irrelevant links that pull prospects out of your funnel and design elements that confuse visitors, so they leave.
You’ll also get recommendations for improvement backed by your data, not an opinion or the latest trend.
Go From Confused to Confident
With a Digital Sales Funnel Audit you’ll remove uncertainty by having an objective review based on my expertise and specialization in communicating the value a company delivers according to the needs of its audience. With your audit, I’ll zero in on what you need to motivate your audience into action through your digital marketing.
With your completed audit, you’ll get recommendations customized for your business and your audience. Including suggestions YOU can put into action right away.
You’ll be able to prioritize your resources on solutions that will give you better results sooner. So you can do even more cool marketing campaigns that’ll bring in more business.
A Digital Sales Funnel Audit is perfect for:
- Facebook and Google Ad campaigns that are sending traffic to a web page but not enough visitors are taking the action you want.
- Website pages with plenty of traffic but low conversion rates.
- Improving the ROI from your website redesign.
» Use the audit to guide message and design strategies BEFORE you hire a website developer/designer.
- Getting your team on the same page for turning around poor performing digital campaigns and websites.
A Digital Sales Funnel Audit Will Give You Data-Based Feedback To Improve Your Marketing
I’ll take a deep dive into your funnel’s design and messaging, analytics, business goals and competition. I’ll investigate problem areas that are causing dips in your funnel stats. Such as message mismatch between your ad or search engine listing and your landing page, lack of benefit-focused headlines and missing social proof that backs your claims.
You’ll receive a detailed report that will:
√ Show you what you’ve been missing when analyzing and understanding your visitor’s journey.
√ Tell you why prospects are leaving your funnel based on metrics.
√ Remove the guesswork from how to seal the leaks in your funnel.
√ Provide copy and design suggestions based on the needs of your audience.
√ Save you time turning around your conversion rate.
√ Prevent you from repeating mistakes in the future.
I’ll follow up with a 30-minute live discussion where you can ask questions, clarify recommendations and discuss improvements.
Ready to Get Better Results From Your Digital Marketing?
A Digital Sales Funnel Audit is Perfect For…
- Getting more leads, sales or subscribers from your website.
- Improving the ROI from your website redesign. Use the conversion funnel strategy to guide design and SEO before you engage the rest of your web team.
- Eliminating internal silos and getting your team onboard with a single strategy to improve the performance of your website.
Conversion Copywriter Mary Iannotti Has Some Serious Expertise
During my decade as a corporate marketer, technology, healthcare and alternative energy companies used my digital campaigns and product marketing to increase sales. With my know-how, their web pages ranked higher in search engines and supported business goals.
I specialize in writing persuasive copy designed to convert and optimizing digital sales funnels. Abilities that make me an ideal person to give you the copy you need to get better results from your website.
Here are a few examples of wins I’ve helped my clients achieve:
- My PPC landing pages have brought in 5-figure sales.
- My email marketing strategies have doubled attendance at events and converted 10% of prospects into customers.
- I’ve written, designed and managed websites that grew revenue for 15 years.
Here’s How to Get Started
√ Fill out a 2-minute questionnaire about your funnel and business goals.
√ We have a 15-minute call to see if we’re a good fit for each other.
√ You submit payment and give me access to your heatmap (if you have one) and analytics.
√ Approximately a week after I get access, you’ll receive your full audit, packed with fresh new insights about your funnel. You’ll know what’s working well, what can be improved and actionable suggestions that’ll help you increase your conversion rate.
√ We have a 30-minute live session where we’ll review the audit and you can ask questions.
Laura Hodgson, Owner at Haven Interiors