Persuasive copy converts by engaging and delighting prospective basketball hoop buyers.
The sales copy I created for Breakthrough Basketball focuses on benefits that fulfill desires, and eliminate problems and hassles for prospects.
Each sales page begins by telling prospects, “what’s in it for them to buy the hoops.” It’s a salesmanship strategy that pays attention to the prospects’ needs. Fulfilling needs motivates people to buy.
Then the copy dives into value, features and product specifications (sizes, material, etc.) in detail. So prospects fully understand what makes Breakthrough’s hoops top-of-the-line. And why they have to buy one.
The copy has personality which gives the basketball reseller a human touch. Web pages that read like a real person wrote them creates trust with visitors. Trust motivates people to buy.
A product comparison guide rounds out the sales pitch. The guide makes it super simple for basketball enthusiasts to buy the right hoop for their needs.
All web pages were delivered in a layout designed to optimize conversions.
I’d Like to Help You Get More Revenue From Your E-commerce Store…
… by transforming your copy into messages that expertly persuade prospects to buy from you.
Your copy has to do more than communicate product specs and features. That information is on every e-commerce website. It doesn’t convince prospects to buy from you rather than your competitors.
This product information strategy attracts prospects shopping for the best deal. Are these the shoppers you want? Discount shoppers who make you slash prices and lower profit margins?
Instead, enjoy the thrill of watching your competitors lower their prices while your copy keeps bringing in sales.
Then we’ll set up a time to discuss how I can help you earn more money with less sweat (Breath a sigh of relief by letting a conversion copywriter handle all of this for you!)